Flexible Learning That Enhances Your Potential
Micro-Credential in E-Commerce BUS3133 (BAHM)
Overview:
Awarding Body:
This programme is designed, delivered, assessed and awarded by SEGi University through the Africa Open Learning Platform.
Endorsement & Recognition:
Discipline:
Hospitality
Entry Requirements:
Entry Requirements - No
Age Experience - 19 Years Above
Language Proficiency - Yes
Numeracy Proficiency - No
Pre-requisites - No
Contents:
- Introduction to E-commerce
- E-commerce Infrastructure
- Building an e-commerce
- E-commerce security and payment systems
- E-commerce business strategies
- E-commerce marketing and advertising
- Social, mobile, and local marketing
- B2B e-commerce
Assessments:
Test - 20%
Assignment - 20%
Presentation - 10%
Final Examination - 50%
Career Opportunities:
With great understanding of the hospitality industry through this programme, you can excel in areas such as hotels, restaurants, retailing, transportation, travel agencies, airlines, cruise, and tour operations.