Flexible Learning That Enhances Your Potential
Micro-Credential in E-Commerce BUS3133 (BAHM) **
This course underlying the essence and knowledge about internet, the infrastructure of e-commerce, security and the marketing aspect of e-commerce in a B2B business segment. It reflect the tremendous business opportunity with regard to traditional and new products and services.
** indicates that these programmes will be offered at the end of 2023
This programme is designed, delivered, assessed and awarded by SEGi University through the Africa Open Learning Platform.
Entry Requirements - No
Age Experience - 19 Years Above
Language Proficiency - Yes
Numeracy Proficiency - No
Pre-requisites - No
- Introduction to E-commerce
- E-commerce Infrastructure
- Building an e-commerce
- E-commerce security and payment systems
- E-commerce business strategies
- E-commerce marketing and advertising
- Social, mobile, and local marketing
- B2B e-commerce
Test - 20%
Assignment - 20%
Presentation - 10%
Final Examination - 50%
With great understanding of the hospitality industry through this programme, you can excel in areas such as hotels, restaurants, retailing, transportation, travel agencies, airlines, cruise, and tour operations.