Flexible Learning That Enhances Your Potential
Micro-credential certification in Digital Business BUS3144 (BBM)
The course will develop awareness and understanding of the process and outcomes of digital business activity. The extent digital business activity will be explored in particular; emphasis is placed upon the effects of such activity upon a business organization’s efficiency and effectiveness indicators. The application of e-business processes to functional areas within a business organization is also included. The course is designed to enable students to learn various industrial revolutionary technologies and ‘contribute to organizational performance and meet the needs of the local economy’.
Note: Subject relates to Bachelor of Business Management
This programme is designed, delivered, assessed and awarded by SEGi University through the Africa Open Learning Platform.
Entry Requirements - No
Age Experience - 19 Years Above
Language Proficiency - Yes
Numeracy Proficiency - No
Pre-requisites - No
- Introduction To Digital Business
- Marketplace Analysis For E-Commerce
- E-Consumers & Markets
- Managing Digital Business Infrastructure
- Digital Business Strategy
- Supply Chain Management
- Customer Relationship Management
- Change Management
- E-Procurement
- Internet Security & Trust
Assignment 1 - 30%
Assignment 2 - 30%
Final Examination - 40%
- Bachelor of Business Management
Upon successful completion of this Bachelor of Business Management programme and meeting the necessary entry requirements, students will be able to progress into the following programme(s):
- Master of Financial Planning
- Master of Accountancy
- Master of Business Administration (Global Business)
- Master of Business Administration (General Management)
Digital business will equip you with business knowledge as well as computer and communication technology skills that will make you competitive and in-demand in the job market.