The module aims to be integrative and cumulative and will synthesize earlier, diverse and possibly piecemeal studies of the organization and assimilate new theoretical models. The module draws together the purposes and methodologies of the functional areas of business policy and strategy which are usually studied separately and to show how they contribute to the overarching strategic purposes and aims of the ‘for profit’ and ‘not for profit’ organization. This synthesis is usually considered in relation to the environment in which the organization exists and with reference to a time scale projected into the future. The challenge is to analyze complex organizations and their environments as well as the relationships between the two and evaluate models and methodologies against observations of the practices of real organizations. The module reflects on strategic managers and the process of strategic management in the context of stable or shifting, and national or global. Developing from an understanding of the business organization and business environment, the module examines the nature of the key schools of strategic thinking.

Note: Subject relates to Bachelor of Business Management

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